Today we will talk about five popular social media messaging apps globally, but before we proceed, it’s essential to know the meaning of messaging social apps.
Social media messaging is a platform for interaction among individuals where they can communicate, share knowledge and ideas, and create and exchange information within a virtual network.
WhatsApp hosts a range of features that are useful for customer service teams. For example, it has voice messaging that records speech and sends it via text. It also has a document-sharing tool that lets you send PDFs, spreadsheets, slideshows, and more to your customers. These features allow your team to provide in-depth troubleshooting steps that guide customers to solutions without overwhelming them.
Convenient and conversational, social messaging facilitates a direct, personal engagement between you and your customers. Customers can engage with your brand and seek customer service to resolve problems in their own time on a familiar channel. Messaging puts customers back in control, where they should be.
There are tons of social media messaging platforms, but which ones are the most popular? Here are the top 5:
- Facebook Messenger
- Telegram
- Snapchat
- Viber
1. Facebook Messenger:
Facebook Messenger is arguably the most popular social messaging app globally. Messenger is an instant messaging app and platform developed by Meta Platforms.
Today, 11% of the world’s population uses Facebook Messenger every month, as 1.3 billion people use Facebook Messenger monthly. Texting, chatting, and online messaging can be used more than simply communicating with your friends.
2. WhatsApp:
Online communication can help young people build and develop social skills and give them a platform to share their skills and help each other out. WhatsApp has the most users of all the media on this list, with two billion active users in over 180 countries. It is another Facebook-owned chat platform with over 1 billion monthly active users.
WhatsApp hosts a range of features that are useful for customer service teams. For example, it has voice messaging that records speech and sends it via text. It also has a document-sharing tool that lets you send PDFs, spreadsheets, slideshows, and more to your customers. These features allow your team to provide in-depth troubleshooting steps that guide customers to solutions without overwhelming them.
3. Telegram:
Telegram is a messaging app focusing on speed and security, and it’s super-fast, simple, and accessible. You can use Telegram on all your devices at the same time your messages sync seamlessly across any number of your phones, tablets, or computers. Telegram has over 500 million monthly active users and is one of the ten most downloaded apps globally.
With Telegram, you can send messages, photos, videos, and files of any type (doc, zip, mp3, etc.) and create groups for up to 200,000 people or channels for broadcasting to unlimited audiences. You can write to your phone contacts and find people by their usernames. As a result, Telegram is like SMS and email combined and can take care of all your personal or business messaging needs. In addition to this, we support end-to-end encrypted voice and video calls and voice chats in groups for thousands of participants.
4. Snapchat:
Snapchat is an American multimedia instant messaging app and service developed by Snap Inc. Snapchat is one of the most popular social networks worldwide. According to statistics, there were almost 347.3 million monthly Snapchat users worldwide.
5. Viber:
Viber is free to download the app, allowing users to make free calls and send texts, pictures, and video messages to other Viber users. It works on both mobile and computer and can be used to connect with people around the world.
There are over 1.1 billion Viber users worldwide. In addition to instant messaging, it allows users to exchange media such as images and video records and provides a paid international landline and mobile.
Conclusion
Since the appearance of the smartphone and the subsequent explosion of mobile apps, low-cost or free chat and social messaging apps have proven themselves as a cheap alternative to operator-based text messaging via SMS. Many messenger apps offer features such as group chats, the exchange of graphics, video, and even audio messages, as well as stickers or emoticons.